Ramayana - Cianjur
Ramayana shall maintain our position in our sector as Indonesia's biggest retailer with the best returns, through controlling costs, upgrading customer service, developing human resources and sustaining beneficial relationships with our business associates. Our objective is to maximize shareholder value. Ramayana continues to grow, covering more cities and building a greater retail chain. Today, Ramayana operates 104 stores in 42 major cities with total gross selling space of 781,330 sqm.
Ramayana Strategy
The key to our success is low prices, strong in-store and external promotions and speedy adaptation to the latest fashions from all over the world. Consumers also appreciate the friendly quality service they are sure to receive at Ramayana.
Our Product
Our product mix, designed for easy access, attractive prices and shopping convenience, ranges from department store items to a compact supermarket with affordable food items. Operations evolve along with the shifting tastes of generations, thanks to heavy media penetration Indonesians are more aware of the outside world than ever before, and we must in turn be ready to accommodate new trends.